Lijit Develops RTB Platform to Help Mid and Long-Tail Publishers Better Monetize their Inventory

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Jun 15 2011	Lijit Develops RTB Platform to Help Mid and Long-Tail Publishers Better Monetize their Inventory
BOULDER, Colo., June 15, 2011 /PRNewswire/ -- Lijit Networks, Inc., an innovative provider of advertising services, audience analytics, and reader engagement tools for online publishers, today announced the release of its proprietary real-time bidding (RTB) platform. The platform helps mid and long-


Source:http://www.prnewswire.com/news-releases/lijit-develops-rtb-platform-to-help-mid-and-long-tail-publishers-better-monetize-their-inventory-123896859.html

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